Feb 25, 2023 / Uncategorized

Break Up With Your Bank (for One That Loves You Back)!

Finding the right financial partner isn’t always easy. Like any great relationship, it takes time, effort, and dedication. And still, not every financial relationship is built to last. Sometimes, what starts as a promising match turns disappointing over time.

If you’ve ever felt like your bank wasn’t truly looking out for you as a valued partner, now’s the perfect time to break up with them and switch to a financial institution that puts you first! Find out if your financial partnership is short-changing you — and why Utah First might be your perfect financial match.

 

5 Signs Your Bank Isn’t “The One” (And Why Utah First Is!)

The best partnerships come from knowing what to look for and carefully comparing the best options for your needs. In practice, however, most people can’t spend weeks researching banks, so they sign up with the one closest to home or the one with a 0% APR credit card for six months. It happens!

But just like in dating, first impressions don’t always tell the whole story. Over time, you might realize your bank isn’t as flexible, supportive, or rewarding as you’d hoped. Thankfully, it’s never too late to find the right match for you. A healthy banking relationship should feel rewarding, simple, and stress-free. 

Here are five signs your bank isn’t “the one” and why you’ll be happier with a credit union like Utah First!

 

1. They Only See the Numbers

Everyone has a financial past, and it’s not perfect for most people. When a bank makes its lending decisions based solely on the numbers, it can be tough to get a loan or credit when you need it most. But your history doesn’t define your future and shouldn’t limit your opportunities. If your bank can’t see past your credit report, it’s time to break up. 

We See the Full Picture!

If you’ve got less-than-perfect credit, we’re not here to judge. At Utah First, we take the time to look at the whole picture and understand your colorful credit story, goals, and potential — not just your score. Whether you’re building credit for the first time, rebuilding after a setback, or looking for a fresh start, we find ways to say yes to your second chance at financial happiness.

 

2. More Fees & Fewer Perks

A great financial partner should help you save even when it’s not in the interest of their bottom line. However, some institutions have to find creative ways to take more than they give because their business model depends on profits. If you find yourself always paying for little extras like monthly maintenance, paper statements, or minimum balance requirements, it’s time to rethink the relationship.

We Keep Fees Low and Perks High!

At Utah First, we’re a not-for-profit organization, which means we’re not here to take your money. We’re owned by members, so our purpose is to make your life easier with lower rates and fewer fees. Your wins are our wins! Best of all, when you bank with us, your money is reinvested right here in Utah and builds the community you live in!

We even find ways to reward you with Utah’s most perk-packed financial products, like our Personal Checking and Orange Platinum Visa. These products give you points back on spending, high-yield dividends, low APR, and up to $900 when you open and use your checking account! We make banking feel like a benefit, not a burden. 

 

3. You Don’t Feel Heard

A healthy banking relationship makes you feel valued and heard whenever you reach out. But it’s hard to feel valued when you’re handed off to a new person with every interaction, and not one of them knows your name or financial situation. Then there’s the matter of phone trees and hold times that make you feel like an account number stuck in a queue. 

It doesn’t feel great when no one is really invested in you. If you can relate, break up with your bank.

We Do Handshakes, Not Handoffs!

You ALWAYS come first at Utah First. It’s in our name! We take the time to shake your hand, learn your name and story, and keep you with one dedicated expert to handle all your needs from end to end. When you call us for help or visit a branch, you’ll always have access to real people 24/7 for those critical financial moments.

 

4. They Seem Great At First

In a perfect relationship, trust is everything, but some financial institutions catch you off guard with hidden fees or fine print you didn’t sign up for. It’s frustrating when things change without you knowing and can leave you wondering whether you can trust your bank.

We Believe in Total Transparency!

At Utah First, we’re upfront about fees, rates, and everything you need to know, so there are no surprises down the line. You’ll always feel informed and confident with your financial decisions.

 

5. They Don’t Reach Out Often

In a true financial partnership, communication should flow both ways. Your bank should reach out to offer help, answer questions, and inform you about ways to make your money work harder for you. 

If they’re not proactively sharing opportunities like low-rate loans, new financial tools, or ways to save, that’s a red flag. And if the only time they contact you is when something goes wrong, like a missed payment, it’s clear they’re more focused on their own needs than your financial well-being.

We Reach Out Because We Care!

At Utah First, you’ll catch us frequently reaching out with value, not just requests. Whether it’s giving you a heads-up about ways to save money, checking in to make sure your account is working for you, or offering advice on how to make the most of your finances, we’re committed to being a financial partner who’s genuinely invested in your success. 

 

Swipe Right on Utah First

At Utah First, we’re here to prove there are financial institutions that care about your success, not just your account balance. If you’re looking for reasons to swipe right on Utah First, know that we believe banking should help you save money, simplify your life, and give you peace of mind.

If you’re ready to break up with your bank and make it official by upgrading to Utah First, we’ll give you a soft, easy landing! Seal the deal with us hassle-free by opening an account online, stopping by a branch, or giving us a call today.